The pool industry, in numbers.

Pool counts, business counts, growth and card payments for 2026, and the posts that go deeper.

2026 headline numbers

  • 8.8M

    Residential pools in the US

    2026 estimate

  • 125K+

    Pool service businesses

    Most under 10 employees

  • 4-6%

    Industry growth

    Per year

  • $15-20B

    Paid by card

    Per year, across the industry

Rounded estimates for 2026. Pool and business counts draw on US Census Bureau data (NAICS code 561790), APSP and AQUA Magazine. The card figure comes from industry blended rates and operator interviews. Check any number against your own books before a big decision.

How the numbers are worked out

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